Tagged ‘phil schiller’

Apple’s keeping schtum about Macworld, other than confirming Steve Jobs won’t be in attendance, it hasn’t let slip any details of what to expect. But these spy shots of covered banners show there’s plenty waiting in the wings, with what looks like a large scale launch being prepared.

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Macworld 2009: What to expect

In the past two years Apple has used the annual Macworld shindig to unveil the world–beating iPhone and the size zero MacBook Air. This year there’ll be no Steve Jobs, but that doesn’t mean there’ll be no new unveilings.

Here are five things we reckon Apple’s marketing head honcho Phil Schiller could be about to give over to baying Mac fans when he takes the stage for his keynote.

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UPDATE: Apple still hasn’t dished up its MacBook nano, but web records show there could be an update to the MacBook Air on the way, oh and this gorgeous Apple Netbook concept has popped up too. Feast your eyes on its folding beauty!


Apple’s Macworld expo will kick off on Monday, with Mac fans eagerly waiting to see what Phil Schiller unveils the next day. Steve Jobs might not be present, but we reckon we know what the star of the show will be. Apple’s long-awaited ultra-portable. The MacBook nano.

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Apple will almost certainly unveil a new iMac and Mac Mini at Macworld next month, as Phil Schiller takes the stage instead of Steve Jobs. The latest evidence? Codes to unannounced versions found within the software of new MacBooks.

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It’s official. January’s Macworld will be Jobs-less, and mark Apple’s last participation in the expo. The Mac-maker’s official explanation is that it now reaches customers in different, more effective ways, but that doesn’t quite explain Jobs snubbing it.

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We had already expressed doubts about Steve Jobs taking the stage at Macworld in January, and now Apple’s confirmed the CEO won’t be giving his usual keynote, instead handing the reigns to Phil Schiller, senior vice president of Worldwide Product Marketing. What’s more, 2009 will be Apple’s last appearance at Macworld.

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