Motorola has agreed to make a range of handsets in 2012 powered by the new Intel Medfield chips, in what could be the processor manufacturer’s last chance to get into the mobile market. Read more
Tagged ‘intel’
While we were all eating roast dinners or drowning our Sunday evening sorrows down the pub yesterday, Acer was at CES 2012 in Las Vegas unveiling its newest wares. The Acer S5 is its big hitter, the laptop being heralded as the thinnest Ultrabook yet. But it’s not just the thinnest Ultrabook… Read more
Intel’s mobile business has been a famously disastrous affair, with the company that dominates the computer chip market failing to make an impact in the tablet and mobile space. It’s hoping that’ll soon change with its next generation of chips and partnerships with Lenovo and Acer. Read more
Acer has just announced that it’s going to ditch netbooks and focus on Ultrabooks, citing that making cheap tat isn’t getting it anywhere. Ultrabooks could well be its saviour, but it’s completely insane that it’s taken Intel to tell manufacturers how to make them. Read more
Still pining for an ultrabook, but put off by the prohibitively high price? Well, good news is afoot. See, major ultrabook players, including Acer, Asus and Toshiba, look set to cut costs by up to 10 per cent at the start of 2012. And that’s after they’ve slashed prices below the $1,000 mark in the US by the end of the year.
Today’s news that Lenovo is working towards a cheaper ultrabook is by and large good news. Intel’s new laptop standard, meant as a riposte to the MacBook Air and an attempt to claw back falling market share as tablets surge ahead, has had a difficult first few months on shelves. Reports emerged last week that Acer and Asus were slashing orders after global sales failed to match expectations.
Asus has since told us that its ZenBook ultrabook is in “high demand”, with an unnamed UK retailer asking for more units ahead of Christmas. It also says it’s “performing very well” on these shores. But without hard figures, it’s difficult for us to judge. Anecdotally, it seems, the ultrabook category is already doomed to failure. Here’s why.
Asus and Acer have slashed their ultrabook orders by a whacking 40 per cent, just weeks after the superslim laptop range was officially rolled out. Word is that high prices are to blame, with first month sales well below expectation. The question is, can the Ultrabook, billed by Intel as a laptop saviour, survive? Read on to get all the details.