Christoph Hartmann, global president of 2K Games, has criticised UK games retailers for slashing games prices too early and warns that they may be making the same mistakes as the music business. While Hartmann has praised the country’s retailers for creating a good buzz around key launches, he believes that games sellers are too quick to relegate month-old titles to the bargain bin instead of giving them a chance to prove themselves over time.
Tagged ‘2k games’
Previously the creepy preserve of Xbox 360 owners, dank and scary shoot-em-up Bioshock will be heading to the PlayStation 3 before Christmas.