New Zune coming 2009!

Categories: MP3 & Audio News   Tags: , , , , , ,

Microsoft says new Zune hardware and software is coming for 2009! Find out all the Zune details after the jump.

Microsoft’s Adam Sohn, marketing director for Zune, Microsoft’s rival to Apple’s iPod and iTunes set up, has shrugged off gloomy forecasts for Zune. “The fact is we are on track to deliver the next generation of Zune innovation in software and hardware,” he said.

“The planning is fast and furious,” he said. “We will deliver progress this calendar year.”

He wouldn’t reveal any more (No, nothing about the Zune phone), but that sounds like a new Zune in 2009 to us. You’d be forgiven for thinking that Microsoft would want to phase out the Zune, what with it not making very much money and all – sales dropped 54% in the last quarter. But no, Microsoft is still charging ahead with the next phase of Zune.

So, we going to see this one in Blighty? Microsoft? Hello? We’ll let you know.

Out 2009 | £TBC | Microsoft (Via Seattle Tech Report)

  • SkateNY

    Microsoft is shooting themselves in their own foot by continuing to support the Zune.

    I don’t doubt that many or even most Zune owners are satisfied with what they have. Here’s my thing: Apple dove into the MP3 market when that market was already well on its way to maturity. The iPod quickly made a big splash, and iTunes has played no small part in helping the iPod acquire a 70% market share. Apple did not engage in illegal, monopolistic business practices in order to achieve that level of prominence; nor did Steve Jobs hypnotize buyers, steering them towards the iPod.

    When the iPod was released in October of 2001, it succeeded during a recession caused by the terrorist attacks of 9/11. If the current economic climate adversely affected the Zune and other consumer products, then it stands to reason that it also adversely affected iPod sales. Yet, Apple reported a growth in iPod sales for the most recent quarter, versus a 54% drop in Zune revenues. How much better would the iPod have faired this quarter without the deepening recession?

    I believe that Microsoft and its investors need to re-evaluate the Zune with regard to how it affects other products, and how it affects shareholder interests. If I’m a Microsoft competitor — and I don’t believe that Apple and Microsoft compete in the sense that they appeal to very different groups of customers — then I truly hope that Microsoft continues to throw money and other resources at the Zune. Let them and their investors learn the hard way. Again.

  • http://www.ayurveda-forums.org Ayurveda

    That’s a nice comment but it’s always good, from customers perspective, to see competition in a market formerly trusted by apple…

Hot chat, right here!


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