The animal rights group PETA (People for the Ethical Treatment of Animals) has launched an attack on massively popular casual game Cooking Mama. PETA’s new microsite “Cooking Mama: Mama Kills Animals”, launched in time for the start of the US holiday season, features a Cooking Mama-like mini-game that sees you skinning and disembowelling dead turkeys in order to highlight cruel and barbaric treatment of farm animals.

A statement from PETA said: “If Mama knew what happened to animals on factory farms, she very well might want Majesco Entertainment to make a new Cooking Mama game that is much more animal-friendly. Please give Mama a voice – write to Majesco and politely ask that it create more vegetarian recipes for Mama or even a game with just vegetarian recipes.”

PETA is known for its high-profile PR stunts – including, most famously, a campaign of supermodels who would “rather go naked than wear fur”. So it’s little wonder that it has targeted the wildly successful Cooking Mama franchise, seeing as it has sold over three million copies worldwide.

We just want PETA to know that we got there first. This site saw calls for Cooking Mama to be banned… for its insufferable tween girl tweeness.

Cooking Mama/Cooking Mama 2 out now | from £30 for DS, Wii | Cooking Mama

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