With Apple’s big announcements due to get us hot under the collar today we’ve had iPods on the brain. So has LittleBigPlanet’s SackBoy in a viral campaign that looks a little familiar.
What exactly the little critter is doing for the most part is anyone’s guess but we just love LittleBigPlanet’s take on the famous iPod ads.
The slogan at the end, “POP-It” refers to the cool pop out style menu you’ll be seeing a lot of when making creating those moneymaking levels.
Check out the awesomeness in the video below:
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Out October 29 | £TBC| LittleBigPlanet | (via Kotaku)
