It has the look of an overly elaborate device for tracking the whereabouts of herds or could perhaps be a gift from Mr Farmer to his bovines in the form of a portable entertainment system for the fields, alas its neither but a controller unit to get these stubborn creatures on the mooooove (sorry).
Lead researcher on the project one Dean Andersen has his singing transmitted to the earphones in an attempt to get them walking, if there is no reaction then there’s one more blast of his vocals before the cow has a slightly more unsavoury push.
If after a couple of crooning prompts haven’t had an impact the Farmer can release a mini electrical shock to the unresponsive.
Other cues planned for transmission to the cows ears to get immediate responses and save time dawdling about in fields are snakes hissing and dogs barking.
An increase in bovine heart attacks is our likely next cow related story
